Department 56, a leading manufacturer of fine collectibles and giftware, is venturing into the mythical world of hobbits, elves and dwarves with the introduction of officially licensed merchandise inspired by New Line Cinema‘s The Lord of The Rings film trilogy.
Fans of the classic literary trilogy can bring the magical world of Middle-earth to life with The Lord of the Rings Lighted Building, Secret Boxes, waterglobes, ornaments and picture frames. As the newest addition to Department 56’s Hot Properties! Series, the collection will be available in Fall 2001, just in time for New Line Cinema’s first major motion picture installment of the trilogy, The Fellowship of the Ring, on December 19, 2001.
“Department 56 is thrilled to be part of the excitement surrounding The Lord of the Rings, says Jan Dornseif, director of new products marketing for Department 56. “Our broad line of products – from waterglobes to Secret Boxesä to ornaments – captures the intricate details of the unique characters and icons that bring the fantasy world of Middle-earth to life.”
“Bag End” Lighted Building
Best known for its lighted Villages, Department 56 has created the Lord Of The Rings Lighted Building inspired by the homes and buildings found in Middle Earth. The “Bag End” Gift Set recreates the famous hobbit hole in the shire, home to Frodo and Bilbo Baggins. The lighted building features beautiful details that fans have only imagined for years. Accessory “Gandalf and Frodo” completes the scene.
The Lord of the Rings Secret Boxes
Department 56 is also introducing six The Lord of the Rings Secret Boxes, each one featuring key characters of The Fellowship of the Ring. Fans who collect all six of the resin, lift top boxes can place the boxes together at the base to form a “ring.” Each box includes two puzzle pieces that when placed in the center of the circle fit together to create the beautiful map of Middle-earth.
The Lord of The Rings Waterglobes
The Lord of the Rings Waterglobes by Department 56 are inspired by various scenes from The Fellowship of the Ring. “Ringwraiths, Servants of Sauron” Waterglobe depicts the nine servants of Sauron. The waterglobe features one Ringwraith atop his black horse with the remaining eight Ringwraiths and their horses intricately sculpted within the three-dimensional base. Frodo and the Hobbits have escaped from the evil Ringwraiths in “Hobbits in Hiding” Waterglobe. The claw of one of the Ringwraiths reaches from the base of the waterglobe over the top to create the cave is which the four Hobbits hide. “The Ringbearer,” “Saruman’s Chamber” and “Galadriel, The Elven Queen” Waterglobes are also available.
In addition to The Lord of the Rings Lighted Building, Secret Boxes and waterglobes, a variety of blown glass and resin ornaments inspired by the characters and icons from the trilogy are also available from Department 56. To see the complete The Lord of the Rings product offerings from Department 56 and to locate a retailer near you, visit www.department56.com, or call 1-800-LIT-TOWN (548-8696).
The Lord of the Rings Trilogy
Considered to be one of the most renowned books of the 20th century, The Lord of the Rings was recently named “Best Book of The Millennium” by Amazon.com. The literary trilogy of books has sold more than 100 million copies worldwide in 40 different languages.
New Line Cinema is making film history by producing these three epic motion pictures simultaneously. The first installment, The Fellowship of the Ring, is scheduled for release on December 19, 2001. The sequels, The Two Towers and The Return of the King, are scheduled to hit theaters during the 2002 and 2003 holiday seasons respectively.
New Line Cinema
Founded in 1967, New Line Cinema is the entertainment industry’s leading independent producer and distributor of theatrical motion pictures. New Line licenses its films to ancillary markets including cable and broadcast television as well as to international venues. The company, which is a subsidiary of Time Warner, Inc. operates several divisions including in-house theatrical distribution, marketing, home video, television, acquisition, production, licensing and merchandising units. For more information on New Line and its subsidiaries, visit www.newline.com.
Celebrating its 25th anniversary in 2001, Department 56, Inc. is a leading designer, importer and distributor of high-quality collectibles, giftware and holiday merchandise, including The Original Snow Village Collection, Dickens’ Village Series, North Pole Series and Snowbabies Figurines. Based in Eden Prairie, Minn., Department 56 products are available at select department stores, home accessory, specialty and collectible retailers nationwide and at the company-owned retail stores located at the Mall of America in Minneapolis, Downtown Disney in Anaheim and Desert Passage in Las Vegas.